Favorite Brand and Marketing Books

Do The Work, Steven Pressfield.

The Brand Gap, Marty Neumeire.

The 22 Immutable Laws of Branding, Al Ries and Laura Ries.

Stop Making Sense: The Art of Inspiring Anybody, Michael, J. Fanuele.

Kill as Few Patients as Possible, Oscar London.

Made to Stick, Chip and Dan Heath.

The Power of Moments, Chip and Dan Heath.

UpStream, Dan Heath

How We Decide, Jonah Lehrer

Zag, Marty Neumeire.

The Startup Playbook, Rajat Bhargava and Will Herman.

The 48 Laws of Power, Robert Green.

The Art of Seduction, Robert Green.

The Brand Flip, Marty Neumeire.

Ogilvy on Advertising, David Ogilvy.