2019 Girl Scout Cookie Season

2019 Billboard Campaign

2019 Social Marketing and Advertising

2019 Digital Advertising

Pilot Project: launched in-app marketing for hundreds of pop-up style Girl Scout Cookie booths throughout the Sacramento Region. Tracked ROI and conversion rates to measure whether or not this is a technique GSHCC should utilize moving forward.

2019 Earned Media Coverage

Marketing Strategy and ROI Reporting

Tracked ROI for all marketing and advertising efforts, analyzed data, and compiled a comprehensive ROI report highlighting effectiveness of each marketing effort to inform future Girl Scout Cookie Program marketing plans.

2019 Cookie Program Delivery Van Wrap